I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.
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Let me ask you a twisted dark question. Imagine some nut job with a Glock 19 is looking you straight in the eye with the chamber loaded and says... You have a mission. Your mission is to figure out how to 4x the price of my current $1,000 offer AND make more sales than it does at the current price… … and there's a twist: you can only change ONE thing about the offer. What would you change? The packaging? The audience you sell it to? How much you jam into the offer itself? While you’re chewing on that… Let me tell you a quick story that may get you out of this “nut job with a glock” situation. Yesterday, I chatting with CopyCreator Club Member Jon Martin went he sent me this… JON: I recently partnered up with a popular online guitar academy and youtube channel to help them revamp their high-ticket offer. Basically helped them reposition and reprice a package of guitar lessons and some components (whatsapp access, helping them with a recording). Then I set up the sales engine (email/discord handraiser > DM/email qualification > offer doc > close). We just sold our first package at $4,600 PIF (he was charging $1,000 for the exact same offer). And two downsells at $1,750, and some more folks in the pipeline. This was a test to a tiny segment of his list, and we launched this immediately after they launched a much cheaper coaching offer in Aug/Sept that they had already sold a bunch of. He’s really stoked. Next stop is launching this to their much larger list and helping them with their lower ticket membership. ALIN: This is freaking awesome! Way to go my man! 1 - Curious how you repositioned a $1K product to $4.6K – did you change anything about the offer itself? 2 - Can I see the sales page for the $4.6K product? JON: Basically he was offering 10 lessons, whatsapp support, and lay down an original track with his student to tie together all of the lessons. And he’d meet up with folks if they were ever in town. So it was very much selling the features and he was giving away a lot of his time and energy. I basically just repositioned everything to speak to their pain, dream outcome, identity, and reputation. And then took each component of the offer (whatsapp access, original recording, etc.) and did the same thing. ALIN: So… you kept the offer the same, rewrote the copy… 4x’d the price! Brilliant! And THAT my friends is how you 4x your prices without changing your offer, target audience, funnel strategy, packaging or literally anything else. You. Write. Better. Sales. Page. Copy. Which is exactly why in less than 4 HOURS… I AM HOSTING AN ADVANCED SALES PAGE COPYWRITING MASTERCLASS BY ANDREW GOULD EXCLUSIVELY INSIDE OF COPYCREATOR CLUB!👆👆👆 Here’s just a taste of what you’re gonna get inside… — The three-part headline system used by the direct response giants (I don’t think this has ever been taught publicly before). — The incredibly effective “Elf” close (this one technique can make up for a lot of mediocre copy) — How to read your customer’s minds and write copy that feels like you have access to their search history — The vital differences between a text sales letter and a video sales letter (and how not knowing secretly hurts your sales) — A complete guide to voice tonality for VSLs (that makes even shy introverts inject Tony Robbins confidence into their pitch) — How the greatest copywriter of all time structured his copy (and no 4P or other crap you’ve seen regurgitated on Reddit) THIS MASTERCLASS GOES LIVE TODAY AT 9AM EST, WEDNESDAY OCTOBER 21ST.JOIN COPYCREATOR CLUB TO GET AN EXCLUSIVE INVITE👆👆👆 If you join the club AFTER the call, you will NOT get access to the replay. But if you join BEFORE the call but cannot make it to the LIVE call — you will still get access to the replay VIDEO and AUDIO version so you can enjoy it forever however you’d like. For the measly $50/mo membership cost to join my club… … I could easily say any aggressive copywriter who already has an offer would easily make their money back many times over by applying even just 1-2 things you learn from this masterclass. You bet your phat caboose I’ll be updating my copycreator club sales page using the exact tactics I learn in this training. (Which means even just ONE new sale pays for itself). If that ain’t the deal of the century, I don’t know what is. Anywho. You have 4 hours left. Your friend, Alin “4x Offers” Dragu P.S. This is going to be one of the last few opportunities to join CopyCreator Club at this price. I will be raising the prices to $97/mo in the next few months for sure. Definitely before end of year. I’m working through one major project right now but the second I finish that, I’m updating the club. However, joining now would grandfather you in at this price forever. Oh… and if you think I’m just pulling “marketing tricks” out of my a— right now, then carry on and ignore this at your own cost. P.P.S. I am not guaranteeing you 4x your offers in any sort of fashion. There are too many variables I can’t control about your business. If you’re one of these people who doesn’t understand this, please unsubscribe from my list right now and go follow cardinal mason.
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I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.