Email Copywriting
I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.
gun to head if you had to 4x your offer...
Let me ask you a twisted dark question. Imagine some nut job with a Glock 19 is looking you straight in the eye with the chamber loaded and says... You have a mission. Your mission is to figure out how to 4x the price of my current $1,000 offer AND make more sales than it does at the current price… … and there's a twist: you can only change ONE thing about the offer. What would you change? The packaging? The audience you sell it to? How much you jam into the offer itself? While you’re chewing...
[19H⏰] I cleared my ENTIRE day for this
This morning, I did a post inside of my Skool community where I asked: “What’s the ONE thing you’re working on this week? (And can we help you?)” Then within minutes of that post… … Copywriting Master Andrew Gould comments: I’m writing the masterclass!And I’m not sure it’ll fit in one call.Just the section on making your promise unique is 6 pages. AKA he’s prepping to give one of his most valuable and advanced masterclasses ever exclusively inside of CopyCreator Club TOMORROW AT 9AM EST. ( **...
[29H⏰] I'm happy this person cancelled
It’s 8:18AM. I’m pulling a fresh shot of espresso when I get this gmail notification: “New Skool Cancellation” ☹️ I click the email… … and when I read who cancelled — I was a little shocked. This guy has been a member for almost a year and has been using a ton of the stuff I drop in the club. That’s veryyy odd. So I sent him this email. Hey [name redacted], I saw you cancelled your membership to CopyCreator. Bummed to see you go… Anything I could have done differently to make your membership...
FOR ADVANCED COPYWRITERS ONLY
Quick story: Before 2003... Professional British cyclers really freaking sucked. In 110 years, British riders had won exactly one Olympic gold medal (and had never won the Tour de France) Which is a basically the World Cup but for cyclists. It was so bad that one of the top bike manufacturers in Europe refused to sell bikes to the British team because they were terrified of being associated with a team of losers would hurt their sales. Then in 2003… British Cycling hired Dave Brailsford as...
I’m immorally using AI now…
Last week, I sent an email asking you… Do you think all these new AI websites and ads convert higher or lower than the old school stuff? (Or are people just using it cause it’s fast and not actually checking if it sells?) Cause to me… … I keep seeing stuff that looks, tastes, feels and smells like low effort ChatGPT slop (and probably converts lower). That riled up a few responses including this slightly triggered response: I do not want to sound rude but are you not doing the exact same...
“Struggling with my mental health”
Its 10:06AM. I’m sitting in the bustling Dallas, Texas airport getting ready to hop back on a flight to Atlanta. I’ve got 47 minutes left until my flight boards… … so I whip open my laptop and see a slewwww of fresh questions in my prestigious inbox (including a very emotional deep question at the end)... And while I should be working on finishing up my ClickFunnels migration (turning out to be a massive project — I have more email flows, courses, products and lead magnets than I remember 🤣)...
Upwork guy practically fires himself...
Quick back story... I’ve been migrating all my software over to ClickFunnels — including my email list (which is currently on Kit). Well… …I figured out that I do not have the time to manage an email migration for my 5,000+ size email list AND write daily emails AND serve my Skool AND make YouTube videos AND read books, run, workout, play golf and love my kids well. So I posted a job on Upwork to get a pro to do it. That’s where Weird Upwork Guy (AKA... WUG!) comes in 🤣 I put my budget on the...
[3H⏰] LAST CALL TO BANG OUT YOUR…
We are just a FEW HOURS away from sealing the doors shut on this spectacular offer on my brand spankin’ new 49-page deep dive mini-course that is… 1 BEST-SELLING AUTHOR REVEALS… How to “Bang Out” a #1 Best-Selling Book in 58 Days Without Chaining Yourself To A Desk Or Writing A Single “Chapter!” SO YOU CAN HAVE MAGNETIC AUTHORITY IN YOUR NICHE WITHOUT SPENDING YEARS TO BUILD IT. Where you’ll learn… – The “Bang Out” book writing system I paid $7,000 to learn… made it even SIMPLER, FASTER and...
[9H⏰] I paid $7K to write a book…
7 years ago, I was 26 years old. At the time, I was the Director of Marketing at one of the largest churches in America. And I put it on my bucket list… ONE DAY, I’M GONNA WRITE A BOOK. And for years, I would jot down book ideas in my little moleskine notebook. Until I had a semi-mid life crisis when I turned 30. It wasn’t a “total meltdown” but it was dang near close 🤣 So much so that when I turned 30… I quit my job… moved to a new city… …AND FINALLY WROTE THAT BOOK I’D BEEN DREAMING OF! But...
[19H⏰] Why you may NEVER write a book…
A couple of months ago, I was working with CopyCreator Club Member Nick Bandy on potentially doing an “auction” inside a my Skool community. An “auction” is simply: You make an offer but instead of setting a price, your customers set the price. Highest bid for your offer wins the offer. Make sense? Well, the auction Nick and I were cooking up was… … I help you write, edit & publish your own book. (And I can almost guarantee that it becomes a #1 best seller) Nick asked me very candidly…...
I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.