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Email Copywriting

I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.

[19H⏰] the 8 plagues that tried to kill email

Tyler Denk, CEO of BeeHiiv, recently tweeted this brilliant take on email: email has been dying since the 1990s, and it just died again according to substack, gmail pixel updates have killed open rates and you should therefore download their app instead some other notable deaths include: — spam overload — instant messaging — newsletter fatigue — myspace and facebook — RSS and google reader — x and instagram — AI replacing everything — slack and workplace chat — mobile push notifications...

[30H⏰] Why I WOULDN'T launch a podcast in 2026...

A couple of days ago, I got a Skool DM from Britain’s Highest Paid Beach Bum and super successful podcaster — Jamie Atkinson — that said: So when we starting the Orange Book Club Podcast then? 😉Have you watched any book club podcasts, I think they’re so cool!Would be a fun way to drive more people to the club and honestly just like a fun little side quest. We could always have a go at a couple, see how we like it. Worse case we post them in the group, best case we have a fun new thingif we...

[42H⏰] CUSTOMER BANNED!

There’s been a bit of drama unfolding in CopyCreator Club the last few days that Your Fearless Leader (Hiya 👋) had to handle. Here’s the full scoop… Last week, I posted a job opportunity in our club for a $5,000/mo Copywriting Gig. (That’s one of the perks of being in CopyCreator… first dibs on opportunities I never send my list 😜) The job came from CopyCreator Club Member Zac Garside. He’s the Co-Founder and CEO of Send It Email Marketing. But within a couple hours of me posting that job in...

is social media demonic?

Here’s a tweet I wrote in December 2024: I constantly oscillate between wanting to build a media empire online and burning all my tech, escaping off the grid and writing books for myself. I wrote that right around Christmas time after looking at a whopping 3-4 hour daily screen time! Here I am… a dad of three… husband of one (not a big fan of polygamy)… and I’m giving away 30%+ of life everyday to scroll the updates of complete strangers on Twitter instead of hanging out with my two boys and...

ANNOUNCING CHRONICLES 9! 🥳

Last year, I was paying Chris Orzy to coach me. And I distinctly remember before I even launched CopyCreator Club, I was going back and forth with him on whether I would include a monthly newsletter with the subscription or not. Ironically, he advised me against it! His email to me said: “I’m telling you right now, it takes a piece out of your soul every month to write these monthly newsletters. I would not include it in your standard price. Or honestly, I wouldn’t do it at all if I were...

do you follow these rules?

One of the most incredible books I’ve ever read is called Rules of Civility by Amor Towles. The story is set in a classic 1966 New York City. The two core characters are Katey Kontent (pronounced, Kun-Tent) and Tinker Grey. Katey is a writer who has worked her way up at a local editorial agency where she runs into Tinker Grey, a stunningly handsome and clearly wealthy man. The two end up hitting it off. They take long walks inside Central Park when they stop and have snowball fights with...

I COME BEARING GIFTS🎁

In a land faaar faaar away… I was traveling the roads untethered… Looking for distant islands that have yet to be conquered! AKA — I’ve been scouring the internet for newsletters I’ve never read just so I can see what kind of fresh meat is out there 😜 Over the last couple of months, I’ve been “secretly” subscribing (and unsubscribing — I’m outta here!) to a bunch of email lists I’ve been testing to see who's got the chops to make the Email Goat stay… INCLUDING MY OWN COPYCREATORS CLUB...

HAPPY BIRTHDAY TO MY BOY! 🎊

Today, my son Luca turns FIVE YEARS OLD In honor of his birthday, I spent five grand to take him to the beach 🤣 Hahahah. This little guy has celebrated his birthday at the beach every single year of his life since he was born! This is him eating cake (with a healthy dose of sand on it) for his first birthday: And now four years later, all my kids are out here yet again celebrating their youngest brother (the one on the right): If you look reallllllyyy closely in that picture, my son Liam (on...

Bizarre Spammer Attacks My Aunt…

It’s 2:07PM. The Florida sun is blazing across my face. Sweat drips down my brow… I’m carrying a Yeti Cooler, four beach chairs, buckets of pool toys and a beach bag full of towels, clothes and snacks while Luca, Liam and Hailey carry one floaty each… 😒 Basically, I’m pulling off one of these 👇 Hahah! We’re on our way back to the Villa after our morning beach session… .…and I have the honor of carrying everything up THREE flights of stairs! 🥵 🥵 🥵 AND FINALLY! I make it to the top of the...

Bearded Writer Trades 6 Weeks PTO For…

Yesterday around 4PM, I pulled up to our Oceanside villa in Florida after driving for seven hours with three kids… Which you may be thinking… “I bet the kids drove you nuts!” WRONGO! My kids are saints. I’m the crazy one! 😜 My kids aren’t iPad kids either. I didn’t shove their faces in front of a screen and force them to watch Cocomelon like idiots. Do I look like an average normie who wants to rot the brains of my little ones? No way, muchacho! We ride ol’ school baby! I crank up some...

I help you write emails people love to read & buy from. Read by 1,800+ Copywriters. Delivered daily at 5:15AM.